What is Brand Identity? How to Develop It & Why It’s Important.

In this episode I talk about what brand identity is and why it's important. I give a recent example of when brand identity failed to flow down to the customer experience and advice on how to develop your own brand's identity. I talk about my own bar/restaurant and how I went about developing it's identity.

Don't forget to leave me a 5 star review, share this with your friends, and follow me on IG! @AUDACIOUSFOUNDER Thanks for listening!